Monday, May 23, 2016
Friday, May 20, 2016
The People Side of Business
Owning, operating, and managing a business is about more than a final product, return on investment, or branding - it's about people.
Customer, employees, or investors - relationships in business matter. It's about more than a "the customer is always right" attitude, org charts, or business dinners to woo potential investors.
In our fast paced world of instant gratification it's easy to forget that a strong, lasting business relationship will take a dedicated effort and focused time.
Customers are your advertising (no matter how great your marketing department's plan is!). Be authentic with them, let the inside match the outside. Allow customers see into your company. In a world where we see carefully crafted profiles and accounts, have marketing propaganda thrown at us from all directions starting in infancy, it's refreshing to support a company that isn't "putting on airs" - a company that is transparent with it's customers regarding vision, causes supported, a company that lets the customer behind the scenes.
Employees are the life blood of your business - they can make or break a company. Employees have ideas, skills, and talents (that's why you hired them), don't overlook what they can offer. Communication is of the utmost importance - both vertically and horizontally! Communication styles, just like personality styles, vary widely in a workplace. The way to present or obtain information from one employee may not work with another. Know what makes your employees tick; get personal - share experiences, points of view, stories, and history. Respect and loyalty demonstrated will be returned.
Investors - whether it be financial, emotional, or resource are necessary. Seek people who desire to invest in you, not just the product or the vision of your company. Make the connection meaningful - an investor can tell if they are being viewed as a piggy bank or if there is a true desire to connect and receive what they are able to provide. Offer a relationship before asking for an investment.
Customer, employees, or investors - relationships in business matter. It's about more than a "the customer is always right" attitude, org charts, or business dinners to woo potential investors.
In our fast paced world of instant gratification it's easy to forget that a strong, lasting business relationship will take a dedicated effort and focused time.
Customers are your advertising (no matter how great your marketing department's plan is!). Be authentic with them, let the inside match the outside. Allow customers see into your company. In a world where we see carefully crafted profiles and accounts, have marketing propaganda thrown at us from all directions starting in infancy, it's refreshing to support a company that isn't "putting on airs" - a company that is transparent with it's customers regarding vision, causes supported, a company that lets the customer behind the scenes.
Employees are the life blood of your business - they can make or break a company. Employees have ideas, skills, and talents (that's why you hired them), don't overlook what they can offer. Communication is of the utmost importance - both vertically and horizontally! Communication styles, just like personality styles, vary widely in a workplace. The way to present or obtain information from one employee may not work with another. Know what makes your employees tick; get personal - share experiences, points of view, stories, and history. Respect and loyalty demonstrated will be returned.
Investors - whether it be financial, emotional, or resource are necessary. Seek people who desire to invest in you, not just the product or the vision of your company. Make the connection meaningful - an investor can tell if they are being viewed as a piggy bank or if there is a true desire to connect and receive what they are able to provide. Offer a relationship before asking for an investment.
-- S. Pensyl
Thursday, May 19, 2016
Tesla Motors Inc.
They must fund as much as $2.25 Billion to mainly equip the factories and suppliers to build the Model 3. It is said that Tesla has been known to have net losses which is not a surprise. Not everyone buys a brand new car everyday. It's a tough industry to be in for sure. Once this is launched I believe that Tesla will make up for it.
-- Derek Lengyel
Wednesday, May 18, 2016
Top 15 Business Ideas and Trends for Future
Click HERE for some of the latest business ideas and trends. This list of 15 business ideas give us a good glimpse on what trends are currently emerging. Keep an eye on these emerging trends in the near future.
I would like to touch on one business idea stated in this list. Social media consulting is an emerging business trend. As social media marketing for business continues to become more and more necessary for business, social media consulting has grown substantially and will continue to grow.
The growing need for social media marketing has created a high demand for people with social media marketing expertise. Businesses all around the country are forced to adapt to this rising trend and outsource social media marketing to professionals. Social media consultants advise companies on how to promote and market their products.
For more information on how to become a social media consulting click HERE.
I would like to touch on one business idea stated in this list. Social media consulting is an emerging business trend. As social media marketing for business continues to become more and more necessary for business, social media consulting has grown substantially and will continue to grow.
The growing need for social media marketing has created a high demand for people with social media marketing expertise. Businesses all around the country are forced to adapt to this rising trend and outsource social media marketing to professionals. Social media consultants advise companies on how to promote and market their products.
For more information on how to become a social media consulting click HERE.
Monday, May 16, 2016
Thursday, May 12, 2016
Wednesday, May 11, 2016
Social Media Management Platforms
As social media becomes a more and more crucial marketing tool, we see businesses and Individuals alike trying to keep track of multiple social media accounts at the same time. I've had some first hand experience with social media marketing, and keeping track of multiple accounts isn't easy.
Social media marketing involves the use of all popular social media accounts, like Facebook, Twitter, and Instagram. Making sure you remember to update every social media account on a daily basis can be very time consuming. This is why we are seeing social media management tools being used more often.
Social media management tools are used to keep track of all of your social media accounts for you. Social media management tools like AgoraPulse and Buffer are able to analyze all of your social media accounts connected to the software. Many social media management tools also have the ability to suggest the best times of day to post content. You can also schedule what times of day you would like your content to be automatically posted. Every different social media platform is similar but each one offers different features as well.
Essentially, if you are tech savvy (or if you know someone who is) and interested in starting a business, take a deeper look into developing your own social media management platform. This software is a must have for businesses, so take this opportunity to create your own social media management platform and add your own little twist for differentiation.
For more information on social media management, click HERE.
For more information on social media management, click HERE.
Tuesday, May 10, 2016
A Brand New Ending
This video was shared with me recently and I felt compelled to share it with all of you. Take five minutes and watch this video and expect a hard push of motivation. I believe that anyone can benefit from hearing the words of this man. Follow your dreams, you'll regret it if you don't.
If you enjoyed this video, find more of Prince Ea's inspirational and informational videos HERE.
Wednesday, May 4, 2016
5 Promising Industries of 2016 You'll Want to Read Up On If You Want to Start a Business
Want to start a business with a high potential for growth? Here is a list of 5 of the most promising industries of 2016:
Drones
Drones are becoming more and more prominent in today's society. You may even have seen little drones flying around your neighborhood. The commercial drone market is predicted to grow to grow to about $1 Billion by 2022. The average annual growth of the market is about 17 percent; a respectable to growth rate. Drones are used mostly by the government but drones have been pushing their way into the private sector. Considering the drone industry arose relatively recently, there are many improvements to be made, making the industry a great opportunity for people looking to start a business with high growth potential.
Food
Is the food you are eating going to kill you? Let's hope not. People are becoming more conscious about food safety, especially because of the recent norovirus and E. Coli scares that we've all heard about. The desire for locally grown or organic food is on the rise. People are gravitating away from restaurants receiving food shipments from a variety of suppliers because safety is difficult to ensure. According to CNBC, considers food analytics to be an emerging industry. Judging by the recent pressure on food safety, expect to see this industry emerge in the near future.
The food safety and food analytics are both very promising industries. Food analytics involve the development of products that assist with food inventory management. Food industry management tools help companies keep track of their food inventory; these products take into account expiration dates and suggests when food should be used. If you are interested, I'd suggest keeping an eye on both industries over this upcoming year.
Babies
It appears that we may be experience the baby boomers for a second time. Well, I wouldn't say that exactly, but the birth rate is on the rise again, and millennials want to spoil their children with only the best products. It is said that parents spend about $50 a week on a single child. Children are expensive, we can all agree on that. Because of the rise in the birth rates around the world, the global baby product market is expected to grow to about $67 billion next year.
Health
Healthy is cool. It seems to me like all people talk about these days is yoga, pilates, and the "the great new fitness trend." All this talk is exhausting; that, itself, is enough exercise for me. Essentially, the wellness industry has shown substantial growth over the last few years. As people become more health conscious, more gyms establish themselves, selling memberships for exuberant prices. Contributing to this growth within the industry is corporate wellness. According to IBIS, the corporate wellness industry is worth $8 billion and growing. For more information on the rise of the fitness industry, check out "Fitness Industry on the Rise," a blog post I recently created.
Environment
50 shades of... green. Everything has gone green. Conserving the environment seems to be everyone's first priority. Entire companies are going green. It is wonderful to see the effort that the world is putting into environment conservation. Because of this huge effort, environmentally friendly products are very popular. Not only have environmentally friendly products become prominent in society, but also has environmentally friendly building practices, as well as clean energy. The search for energy that is both clean and efficient is something all entrepreneurs should be keeping an eye on whether they are interested in it or not. Chances are, when you start your business, the environment and environmentally friendly products and energy, will have an effect on your organization.
I compiled this information from the following sources:
Drones
Drones are becoming more and more prominent in today's society. You may even have seen little drones flying around your neighborhood. The commercial drone market is predicted to grow to grow to about $1 Billion by 2022. The average annual growth of the market is about 17 percent; a respectable to growth rate. Drones are used mostly by the government but drones have been pushing their way into the private sector. Considering the drone industry arose relatively recently, there are many improvements to be made, making the industry a great opportunity for people looking to start a business with high growth potential.
Food
Is the food you are eating going to kill you? Let's hope not. People are becoming more conscious about food safety, especially because of the recent norovirus and E. Coli scares that we've all heard about. The desire for locally grown or organic food is on the rise. People are gravitating away from restaurants receiving food shipments from a variety of suppliers because safety is difficult to ensure. According to CNBC, considers food analytics to be an emerging industry. Judging by the recent pressure on food safety, expect to see this industry emerge in the near future.
The food safety and food analytics are both very promising industries. Food analytics involve the development of products that assist with food inventory management. Food industry management tools help companies keep track of their food inventory; these products take into account expiration dates and suggests when food should be used. If you are interested, I'd suggest keeping an eye on both industries over this upcoming year.
Babies
It appears that we may be experience the baby boomers for a second time. Well, I wouldn't say that exactly, but the birth rate is on the rise again, and millennials want to spoil their children with only the best products. It is said that parents spend about $50 a week on a single child. Children are expensive, we can all agree on that. Because of the rise in the birth rates around the world, the global baby product market is expected to grow to about $67 billion next year.
Health
Healthy is cool. It seems to me like all people talk about these days is yoga, pilates, and the "the great new fitness trend." All this talk is exhausting; that, itself, is enough exercise for me. Essentially, the wellness industry has shown substantial growth over the last few years. As people become more health conscious, more gyms establish themselves, selling memberships for exuberant prices. Contributing to this growth within the industry is corporate wellness. According to IBIS, the corporate wellness industry is worth $8 billion and growing. For more information on the rise of the fitness industry, check out "Fitness Industry on the Rise," a blog post I recently created.
Environment
50 shades of... green. Everything has gone green. Conserving the environment seems to be everyone's first priority. Entire companies are going green. It is wonderful to see the effort that the world is putting into environment conservation. Because of this huge effort, environmentally friendly products are very popular. Not only have environmentally friendly products become prominent in society, but also has environmentally friendly building practices, as well as clean energy. The search for energy that is both clean and efficient is something all entrepreneurs should be keeping an eye on whether they are interested in it or not. Chances are, when you start your business, the environment and environmentally friendly products and energy, will have an effect on your organization.
I compiled this information from the following sources:
- CNBC: Want to start a business? Disrupt these industries
- Inc.: 6 Industries You Can't Afford to Ignore in 2016
Monday, May 2, 2016
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